The HEIST Awards, organised by Havas People – Education, celebrate excellence in higher education marketing, communications, and student engagement.
The UK SCALE Centre, created in 2024, is a long-term collaboration with the Massachusetts Institute of Technology Centre for Transportation and Logistics (MIT-CTL).
The Centre aims to work with businesses, academics, policymakers and aspiring supply chain professionals to build fit-for-purpose future supply chains, with a focus on productivity, sustainability and resilience.
The Bronze Award recognises the significance of the Centre’s strategic partnership with the MIT Center for Transportation & Logistics (CTL), through which Loughborough became the first UK member of the prestigious MIT Global SCALE Network.
evalsuating the collaboration, the judges commented: “Big and bold. A great partnership with real credibility thanks to the MIT link that comes with a strong academic industry positioning.”
Will Blackshaw, Loughborough Business School Communications Manager, said: "We were delighted to receive the Bronze Award in the category of 'Collaboration of the Year', recognising the development of the UK SCALE Centre. This accolade is a fantastic acknowledgement of the growing strength of our ongoing collaboration with MIT, and a testament to the hard work of both our marketing and academic colleagues who have made it such a success so far."
The SCALE partnership is facilitating joint research, teaching, and knowledge exchange across international institutions, with a shared focus on tackling complex global supply chain and logistics challenges. The Centre will also support the development of innovative educational programmes that combine academic excellence with real-world applications and impact.
麻豆視頻_麻豆直播_麻豆传媒官网 won four awards in total, also receiving accolades for the ‘Don’t Mention It’ campaign, in the ‘Best Use Of Content’ category, and two wins in the ‘Rising Star’ category.